Did you know that kids who have a savings account in their name are seven times more likely to attend college than kids without an account? These findings came from a research project conducted by Washington University’s Center for Social Development.

This year, the Teach Children to Save Foundation is challenging banks to open 15,000 children’s savings accounts in honor of the 15th anniversary of Teach Children to Save. To help meet this challenge, Independent Bank has created a new page on IndependentBank.com for the savings account to encourage kids to start saving. Children and parents can learn more about the Swift! savings account, check out where Swift! will appear next or become a Fan of Swift! on the new Swift! savings account savings account page.

Swift!saver makes saving fun
As an incentive for opening a minor account, Independent Bank’s Swift!saver is can be redeemed for a $5 deposit upon account opening. Kids will also get a plush Swift! beanie eagle. Offices statewide will be displaying beanie eagles in a decorative nest for the offer, which runs from April 1 to June 30. To learn more about the promotion, just contact your local office. Locations and direct phone numbers are available at IndependentBank.com.

The 15th annual Teach Children to Save Day is set for April 12 and continues throughout 2011. National Teach Children to Save Day provides an opportunity for discussion among family members and in classrooms about the importance of financial responsibility. If your group is interested in learning more, get in touch with your local Independent Bank office and ask about financial literacy education.